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Virtuous Emphasizes Recurring Giving Strategy With Educational Event on Sustainable Fundraising

Virtuous Emphasizes Recurring Giving Strategy With Educational Event on Sustainable Fundraising

A LinkedIn post from Virtuous highlights an upcoming 52‑minute live “ask me anything” session focused on recurring giving, a key yet often underperforming area in nonprofit fundraising. The session, scheduled for May 21, will feature Dave Raley, author of “The Rise of Sustainable Giving,” and Virtuous executive Scott Holthaus.

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According to the post, the discussion will examine why many recurring giving programs plateau and explore what may be different for fundraisers in 2026, including when technology becomes a barrier instead of an enabler. The event targets verticals such as higher education, healthcare, human services, and faith‑based organizations, with live attendees receiving a 30‑day full‑access copy of Raley’s audiobook.

For investors, the post suggests Virtuous is positioning itself as a thought leader in sustainable, recurring revenue models for nonprofits, which are central to long‑term donor value and predictable income streams. By aligning with a specialized external figure and offering educational value tied to concrete pain points, Virtuous may strengthen customer engagement, support adoption of its platform, and potentially improve retention metrics in a competitive fundraising‑technology market.

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