According to a recent LinkedIn post from Cerby, the company is drawing attention to the operational and compliance risks of managing application access via informal tools such as Google Sheets. The post suggests that many organizations run hundreds of applications outside traditional IT and identity governance oversight, which can complicate audit readiness and risk management.
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The company’s LinkedIn post highlights Cerby’s focus on automating access management for applications that are not fully covered by existing identity and access management (IAM) platforms. By promoting a guide on integrating “disconnected” applications, the post implies a strategic push into a niche of the identity security market that may support recurring revenue opportunities and strengthen Cerby’s positioning with security- and audit-conscious enterprises.
For investors, this emphasis on audit readiness and governance could indicate Cerby’s intent to align its value proposition with increasing regulatory and compliance demands. If enterprises adopt dedicated tools for these unmanaged applications, Cerby may benefit from growing cybersecurity and IAM budgets, potentially enhancing customer stickiness and long-term contract value in a segment where many legacy IAM vendors have limited coverage.

