New insider activity at Zebra Tech ( (ZBRA) ) has taken place on March 5, 2026.
Meet Samuel – Your Personal Investing Prophet
- Start a conversation with TipRanks’ trusted, data-backed investment intelligence
- Ask Samuel about stocks, your portfolio, or the market and get instant, personalized insights in seconds
Zebra Tech’s Chief Legal Officer, Cristen L. Kogl, recently sold 145 shares of Zebra Tech stock in a transaction valued at $34,177. This insider sale highlights ongoing executive activity in the company’s equity, with Kogl monetizing a portion of her holdings at current market levels.
Recent Updates on ZBRA stock
Zebra Technologies’ shares reacted to a Q4 earnings beat and upbeat guidance, as management reported double‑digit reported revenue growth, strong EPS and cash generation, and detailed mitigation plans for margin headwinds from higher repair costs, restructuring, and rising memory prices. Analysts’ updated views and targets appear driven by the combination of robust near‑term performance, accretive M&A (notably Elo Touch), confidence in high‑growth areas like RFID, machine vision and AI, and the enlarged buyback authorization, balanced against execution risks around offsetting memory inflation, services margin pressure, and regional softness in North America.
Spark’s Take on ZBRA Stock
According to Spark, TipRanks’ AI Analyst, ZBRA is a Neutral.
The score is driven primarily by healthy financial performance (strong recent cash generation and profitability, though with notable volatility and rising leverage) and supportive near-term technical momentum. Earnings call guidance and capital-return plans add confidence, while valuation (P/E ~25 and no dividend yield provided) is the main constraint.
To see Spark’s full report on ZBRA stock, click here.
More about Zebra Tech
YTD Price Performance: -4.69%
Average Trading Volume: 732,408
Technical Sentiment Signal: Sell
Current Market Cap: $11.38B