Telefônica Brasil Names New Chief Financial and Investor Relations Officer

Telefonica Brasil ( (VIV) ) has shared an update.

At a remote board meeting held on March 26, 2026, Telefônica Brasil’s directors approved a leadership change in the finance function, appointing Rodrigo Rossi Monari as Chief Financial and Investor Relations Officer, effective April 2, 2026. He will replace David Melcon Sanchez-Friera, who departs on April 1 to become Chief Financial Officer of VMED O2 UK Limited, with the reshuffle confirming the composition of the executive team through the first board meeting following the 2028 annual general meeting and signaling continuity in the company’s top management structure.

The most recent analyst rating on (VIV) stock is a Hold with a $15.30 price target. To see the full list of analyst forecasts on Telefonica Brasil stock, see the VIV Stock Forecast page.

Spark’s Take on VIV Stock

According to Spark, TipRanks’ AI Analyst, VIV is a Outperform.

The score is driven primarily by solid financial fundamentals (notably strong cash generation) and a constructive earnings-call outlook focused on cash conversion and shareholder returns. Technicals are supportive but overbought, and valuation is the main drag due to a relatively high P/E versus a moderate dividend yield.

To see Spark’s full report on VIV stock, click here.

More about Telefonica Brasil

Telefônica Brasil S.A., also known as Telefônica Brazil, is a publicly held telecommunications company based in São Paulo and part of the broader Telefónica group. The company operates in Brazil providing fixed and mobile telecom services, as well as related digital and connectivity solutions, targeting both consumer and corporate markets nationwide.

Average Trading Volume: 943,559

Technical Sentiment Signal: Buy

Current Market Cap: $24.55B

For an in-depth examination of VIV stock, go to TipRanks’ Overview page.