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GDEV Lifts 2025 Profit as Tighter Marketing Spend Offsets Revenue Decline

Story Highlights
  • In 2025 GDEV’s revenue slipped modestly, but profit and Adjusted EBITDA surged on sharply lower marketing costs.
  • A shift toward disciplined user acquisition cut paying users and bookings yet boosted unit economics and sustained strong cash flow.
  • Looking for the best stocks to buy? Follow the recommendations of top-performing analysts.
GDEV Lifts 2025 Profit as Tighter Marketing Spend Offsets Revenue Decline

Meet Samuel – Your Personal Investing Prophet

Nexters ( (GDEV) ) has shared an announcement.

On March 5, 2026, GDEV reported preliminary, unaudited results for the fourth quarter and full year 2025, showing revenue declines but sharply improved profitability driven by tighter marketing spending. Fourth‑quarter revenue fell 8% year over year to $90 million and full‑year revenue slipped 4% to $404 million, yet net profit rose to $14 million in Q4 and $69 million for 2025, with Adjusted EBITDA nearly doubling to $79 million as selling and marketing outlays dropped 25% in Q4 and 24% for the year.

GDEV’s strategy of disciplined user‑acquisition spending, prioritizing higher‑value players over broadscale campaigns, reduced monthly paying users and bookings but lifted average bookings per paying user and overall margins. Operating cash flow remained positive at $18 million in Q4 and $29 million for the year, underscoring that while softer consumer spending and lower user acquisition weighed on top‑line growth, the company strengthened its earnings profile and cost efficiency heading into 2026.

The most recent analyst rating on (GDEV) stock is a Hold with a $15.50 price target. To see the full list of analyst forecasts on Nexters stock, see the GDEV Stock Forecast page.

Spark’s Take on GDEV Stock

According to Spark, TipRanks’ AI Analyst, GDEV is a Neutral.

The score is supported by strong margins and positive free cash flow plus attractive valuation (low P/E and high dividend yield). Offsetting this are balance-sheet weakness from persistent negative equity, soft/declining top-line and bookings-related KPIs, and a technically weak price trend below major moving averages.

To see Spark’s full report on GDEV stock, click here.

More about Nexters

GDEV Inc., based in Limassol, Cyprus, is an international gaming and entertainment company listed on Nasdaq under the ticker GDEV. The group focuses on developing and operating online and mobile games, monetizing primarily through in‑app purchases and advertising, with an emphasis on acquiring higher‑value, better‑paying users over maximizing short‑term player volumes.

Average Trading Volume: 3,372

Technical Sentiment Signal: Strong Sell

Current Market Cap: $274.7M

See more insights into GDEV stock on TipRanks’ Stock Analysis page.

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